How much more impact would this test have had if they had asked a question and elicited an active, public and voluntary commitment?
How would you have gone with this?
“The Stanford marshmallow experiment was a series of studies on delayed gratification in the late 1960s and early 1970s led by psychologist Walter Mischel, then a professor at Stanford University. In these studies, a child was offered a choice between one small reward (sometimes a marshmallow, but often a cookie or a pretzel, etc.) provided immediately or two small rewards if he or she waited until the tester returned (after an absence of approximately 15 minutes). In follow-up studies, the researchers found that children who were able to wait longer for the preferred rewards tended to have better life outcomes, as measured by SAT scores, educational attainment, body mass index (BMI) and other life measures.” (Wikipedia http://en.wikipedia.org/wiki/Stanford_marshmallow_experiment). While the validity of delayed gratification and strategic reasoning has been called into question – the purpose of this post is to ask you.
How well are you using Commitments to achieve your business goals?
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